Category: Web
Google Plus – Your Customers Just Got Closer
Over the summer, Google rolled out a BETA platform that was to rival its competition Facebook. Take a look at exactly how Google Plus will…
How to Conduct a SEO Audit
Whether you're a consultant or looking for one, it's vital you know what a comprehensive SEO audit should include. Take a look at this list…
Marketing Push vs. Pull
The company that wins in the online marketing arena isn’t necessarily the one with a marketing budget that’s 50% bigger – it’s likely going to…
Social Media – Time to take it Seriously
Recent events in the world have propelled social media into being a truly viable and necessary media channel. A robust online or digital persona and…
How Google is Restructuring English
If you're going to learn SEO, you'd better learn keyword targeting - and the grammar that drives it. Is Google changing the basic structuring of…
Web Designers Should Be Hackers
Webmasters using a CMS like Wordpress usually don’t worry about security, since there’s a large community of developers worrying about it for them. As long…
SEO Stifles Creativity
The title tag on any page is an important ranking factor. No one denies that. But every once in a while, SEOs and Web Content…
Do CEOs Get Speeding Tickets?
I’ve often wondered what police officers think about when they pull a car over for speeding. Perhaps they’re hoping they haven’t come across some idiot…
5 Reasons Why You Shouldn’t Blog
Don’t blog. Perhaps I said that without enough context. In an age where every voice you hear is telling you that blogging is going to…
Social Media – Do’s and Don’ts
Social media marketing (SMM) is not an answer to all your problems. SMM is not a universal cure to “red ink syndrome” (that bad, bad…
How to Measure SEO Success
It’s the classic problem that SEOs and companies hiring Search Engine Optimizers face constantly – how do you determine if your SEO efforts are successful…
The Google of the Future
Multiple times, I’ve asked this question to people not involved in SEO: “How does Google determine which results are the most relevant?” Multiple times, I’ve…